§ Engagements
No flat rates.
I don't have a flat price. Every business is different, so I work with each one on a customized pricing and payment model. No down payments required — you only pay when we get results. No results, no payment.
Direction Sprint
A focused burst of fieldwork and cheap tests to find where to aim. Scope, timeline, and price are set together before anything starts.
- ✱Customer & staff interviews
- ✱Positioning and relevance audit
- ✱Low-cost experiments designed and run
- ✱Prioritized roadmap with expected payoff
Monthly Direction
An ongoing testing program with a strategist on call. Pricing is customized to the outcomes we agree to chase each quarter.
- ✱Rolling queue of message, offer, and channel tests
- ✱Content, copy, and design production
- ✱Monthly plain-language read on what to fund
- ✱Direct line — no account managers
Partner
Embedded marketing leadership for organizations without a senior strategist in house. Terms and payment schedule are built around shared results.
- ✱Fractional marketing direction
- ✱Site, brand, and content builds included
- ✱Team coaching on running your own tests
- ✱Stakeholder and executive communications
- ✱Annual positioning review
A note on price
Rates are not one-size-fits-all. Scope, timeline, organization size, and outcome targets all shape the final number. If the budget is tight, the answer is usually a smaller first test — not a worse plan. The first conversation is free.